Originally published at Now Is A Long Time Too. You can comment here or there.

There’s a truly magnificent map of the internet made and posted by Information Architects in Japan. The people who like the modified Tube maps should go look at this.

It fascinates me, though, that they’re actually using the thing:

In house, we use it as a consulting tool. It has helped us exploring, defining and explaining the Internet strategy and positioning of all of our clients since we first introduced it in January. Each website on the map stands as a (more or less) successful paradigm for an interactive brand, design or business model. In order to position yourself, you need to know your place on this map.

That’s a very cool way to approach the idea of positioning.


From: [identity profile] mollydot.livejournal.com


Oh! I didn't realise it was based on the Tokyo map. I think the first part of our stay was between IMDB and AIGA (whatever that is). Then we were out beyond iA, then by Google, though actually much closer to GMail.
We might even have used livejournal, though maybe it was Go.com.

I like looking at it like that. It's a pity Dublin/Ireland doesn't have a good enough train network to do it. Could maybe use the buses, but nearly every line would be going to the centre.
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